Founded by motorsport legend Jack Roush, Roush Performance develops aftermarket style and performance improvements for OEM vehicles like the Ford Mustang and F-150 pickup truck and upgrade packages for other select vehicles.

Challenge
A late-stage design change for the front grill camera location became necessary on the Roush F-150 pickup truck due to an ADAS (Advanced Driver Assistance System) issue. The solution involved either redesigning the grill or the camera mount. Since the grill was already in production with finished units, a redesigned support offered a better alternative. However, that option required new injection mold tooling, jeopardizing the ability to meet the truck’s production and delivery schedule.